Many
writers begin a blog as a hobby to fill up their extra time, with the hopes of
being able to acquire enough of a following to be able to quit their jobs one
day and turn blogging into a fulfilling career. This is certainly possible to
do, but it takes a lot of dedication and motivation. It’s not always easy to
use your blog for monetary gain, especially if you’re just starting out.
Knowing
how to write well and grab the attention of your readers can go a long way, but
you’ll also need to learn about marketing if you haven’t already. Understanding how to promote your
blog successfully and anything you might decide to sell on your site is also
very important, as is creating a plan.
To
give you a jumpstart, we’ve put together some tips that will help you
understand how you can turn blogging into a fulfilling career.
Set Goals:
Setting
goals is essential for bloggers and even more so for those who want to use
their blog to earn a living. Take some time to write down what you want to
accomplish and assign timelines to each goal.
Some
examples of goals you might want to set include the amount of money you’d like
to earn from your blog, the number of followers you’d like to acquire and how
often you’d like to post. Don’t worry if you are unable to meet all of your
goals within the timeframes you’ve set. It’s more important that you have goals
written down that you can look over on a regular basis.
Taking
notes of goals you’ve set can help you stay motivated in the long run and
potentially ensure success. It’s also crucial you create a plan for your blog
so it doesn’t become unorganized with topics that aren’t relevant to your
niche. Having a few different topics on your blog is fine, but tech posts would
seem out of the ordinary on a cooking blog, wouldn’t they?
Creating
a plan should be the first thing you do before you begin blogging. Decide what
exactly you’d like to write about, who your target audience might be and what
you will have to offer them. Consider what methods you’d like to use to earn
money on your blog and how you’re planning on promoting it.
Post Persistently:
To run
a successful blog, you must post on a regular basis. There are some
disagreements between bloggers as to whether that means once a day or once a
week, so it will be up to you to determine what you think works best for your
blog. What’s most important is that you are posting relevant content regularly
and have a lot of posts on your blog overall, so visitors won’t think you’ve
quit updating it and will hopefully revisit later on.
Posting
persistently isn’t always easy to do, as there are bound to be times when you
might feel uninspired or are just too busy with your personal life to log on
and begin writing. If you’re worried that might happen, consider writing some
of your posts ahead of time so all you’ll have to do is transfer them to your
blog. Some blogging platforms will allow you to save drafts too, which you can
then post at a later date.
Using
WordPress can come in handy in situations where you are unable to post because
plug-ins are available that will update your blog automatically. If you use WP
Robot, for example, you won’t
even have to write a thing. Unique content related to the niches or keywords of
your choosing will be automatically posted for you, even if you’re offline.
It’s
unwise to rely on WP Robot or any other auto blogging plug-in to do all of the
work for you, but they sure can be a big help for those times when you really
need it! You should also consider setting reminders for yourself to post at
specific times so you won’t forget to do so and can set notifications days in
advance.
Safeguard Data:
Protecting
your blog and the visitors on it, as well as the devices you use to connect to
the internet, should be one of your top priorities as a blogger. Not only will
it save you a lot of hassles because you’ll be less likely to have all of your
efforts wasted (a hacker can wipe your files or entire blog if you’re not
careful), but it’ll also help you maintain a good reputation online.
When a
security breach happens, it can take a big toll on a company, and it’s no
different for bloggers. If your fans’ information gets leaked or your site
becomes a host for malware that then infects your visitors’ computers, your
blog will quickly lose its appeal. The last thing you need is for your fans to
think you’re some sort of scammer with an unsafe website!
Practicing
basic internet security habits is easy enough to do to avoid hackers and using
a plug-in that filters out spam on the comments section of your blog can be
helpful in protecting visitors to your blog. On your end, it would be wise to
use security software such as an anti-virus and a Virtual Private Network
(VPN). An anti-virus will scan your device for malware, and a VPN will secure
your internet connection with encryption so hackers can’t use it to access your
data.
A VPN
service is especially important to have if you use public WiFi since hackers
can be nearby and use the unsecured internet connection as an opportunity to
spy on your online activities, acquire login details, obtain or alter your
files and even inject malware on your device. If you’d like to learn more about
VPN service and why the use of public WiFi can be risky, take a look at Secure Thoughts’ guide on the
best VPNs for WiFi hotspots.
Promote Your Blog:
Advertising
your blog is crucial if you want to be able to make money from it one day. When
you’re first starting out, it can be especially difficult to draw attention to
your page, so promoting it any way you can is a good idea. Be sure your blog
has a variety of posts on it before you begin advertising, though. You must
first have something to offer readers so you aren’t directing them to a nearly
bare site they’re unlikely to revisit in the future.
Once
you have enough content on your blog, advertising can be done a few different
ways. You can choose to pay for advertisements on social media sites or other blogs,
or you can try to ask other bloggers if they would be willing to let you
contribute to their page by writing a guest post. Some bloggers will allow you
to include a link back to your blog in your guest post or in a short author bio
that accompanies it.
Other
ways you can promote your blog—and some you definitely should do—is to create social media pages for it and run giveaways when you acquire enough followers.
The best way to run a giveaway is often on social media because you can offer
entries in exchange for shares and also require people to tag their friends or
family members in the comments. Asking for comments on your blog posts is
another idea that will quickly help your blog gain attention.
After
enough advertising and when you acquire a large fan base for your blog, you
could eventually have people contacting you with opportunities that can earn
you some money or score you some free goods (many companies are looking for
bloggers who can review their products and pass on the good word about their
products). That is one way, out of several, many successful bloggers are able
to benefit from all of their hard work and make a fulfilling career out of
blogging.
There’s
no doubt that creating and maintaining a blog successful enough to allow you to
quit your day job can be difficult, but do you think it’s worth all the hard
work? Do you have any additional tips that can help other bloggers turn their
love of blogging into a fulfilling career? Share your thoughts with us in the
comments section below.
About the Author:
Faith
has been a blogger for several years and has acquired a great deal of
experience. She now enjoys passing on useful tips she has learned during her
time blogging so others can benefit from them as much as she has.
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